Episodes tagged with #customers

Startup Positioning: How To Tell Your Story with Mike Troiano thumbnail

Startup Positioning: How To Tell Your Story with Mike Troiano

Learn to tell your business story effectively with insights from startup veteran and Actifio CMO Mike Troiano in a workshop on refining your startup positioning.

August 6, 2014 - Harvard Innovation Labs

Startup Secrets: Go to Market Strategies thumbnail

Startup Secrets: Go to Market Strategies

Learn why a strong Go-to-Market strategy is crucial and discover frameworks to dominate your market and enhance your brand and marketing efforts.

January 4, 2013 - Harvard Innovation Labs

Value Props: Create a Product People Will Actually Buy thumbnail

Value Props: Create a Product People Will Actually Buy

Learn why startups often fail due to weak value propositions and learn from Michael Skok where he provides essential frameworks to craft compelling value propositions that attract customers.

April 1, 2023 - Harvard Innovation Labs